Video

MiaB Services
11-Video Marketing

Video

Animating your story

Easy-to-understand graphics visualise your innovations, capture your key messages/differentiators, and shine a light on the benefits to your customers.

Applications

We create videos for case studies, product explainers, software demonstrations; for social channels...

Technical Elements

Motion graphics, animation, digital media, 3D video...

Brand Identity

We help you perfect what you want to say, and make sure it’s aligned to your brand messages, tone of voice and key differentiators.

Scriptwriting & Voiceover

Our scriptwriters help you say what you want to say, only better. And our professional voiceover artists, if you need one, add a vital touch of professionalism.

Templating

Templates that can be easily replicated and adapted for local markets or different types of video, reducing the cost of further production. This includes script direction and visual look & feel to ensure consistency of brand message.

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Design

23-Content Marketing

Design

Easy, superb, fast.

We can turn anything into superb design....

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Design Types

Slide decks, infographics, event graphics, social media images, document templates, case studies, whitepapers, brochures, web banners... any branded sales & marketing collateral or documents.

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Any formats

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15-TV

For any purpose

Sales presentation, conference... Any usage: online, print... In any format: PowerPoint, PDF, InDesign...

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Overnight delivery

Upload your brief and supporting documents to our highly intuitive online collaboration tool, go home and enjoy your evening, return to your desk in the morning to find your materials branded and ready.

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Templating

To save our you time and money, we provide source files which can be added to your resource centre and used globally by local teams.

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Copy

MiaB Services
22-Advertising

Copy

eloquent, concise and persuasive

We articulate your complex messages through simple words to captivate your targeted audiences. We create any form of written content for you, from a 75-character header to a 2,000-word white paper. Much of it is journalistic, using research and interviewing skills. All of it is high quality.

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All editorial services

Editing, proofreading, brief-writing, content series planning/managing, rebranding content (such as during M&A), literary devices...

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For any Purpose

Awareness-building, call-to-action, funnel growth, internal communications, sales presentations, social posts, news-jacking, creative campaign material...

02-human resources

Aligned and expert

Everything is delivered in your tone of voice, according to your brand guidelines and at high speed. Our writers are English-speaking, UK-trained journalists and copywriters with expertise in B2B technology.

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Every detail covered

To understand your customers, our writers immerse themselves in your brand, tone of voice and key messages, then back it up with stakeholder interviews and robust research where necessary.

14-Business Management

For any purpose

We build out a detailed brief for every piece of content to make sure every question is answered, from which stage of the funnel the reader is at, to what action you’d like them to take after reading it. Then we map out the piece, schedule it, research the topic and write the thing. We share our work with you as soon as it’s been edited, proofread and checked against the brief internally.

We don’t promote, publish any content for you, nor check analytics. But we are militant about deadlines, quality and brand.

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Head of Content

Marketing Newquay

We are recruiting for the following position.

Job Description

Job titleHead of Content
Reporting toManaging Director
Key relationships  MD, external clients
Salary£45,000 per annum
LocationNewquay, Cornwall
Summary of position

With our continuing success and ambition for further growth, we are now looking for a qualified Head of Content to join our team and play a vital role in the future development of the company.

You will be responsible for creating, improving and maintaining marketing content initiatives across multiple platforms and formats to drive sales, engagement, retention, leads, and positive customer behaviour for our clients.

You will be an expert in all things related to content and brand consistency, as well as having the ability to monitor web traffic and metrics to identify best practices.

Ultimately, the role is to oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience.

Key responsibilities

The role of Head of Content includes but is not limited to:

  • Ensuring brand consistency for all content in terms of style, quality, tone of voice, and ensuring optimised for search and user experience for all channels of content;
  • Developing content strategy aligned with short- and long-term marketing targets;
  • Learning the business voice and becoming the lead for content when pitching to clients;
  • Liaising with clients to determine brand, customer story, and content strategy;
  • Creating and publishing engaging content;
  • Proofreading and editing content ensuring brand consistency and quality control;
  • Using content management systems to analyse users’ engagement metrics;
  • Managing content distribution to multiple platforms;
  • Developing a functional content calendar;
  • Ensuring compliance with law, e.g. copyright and GDPR.
Qualifications and experience
  • Bachelor’s degree in Journalism, Marketing, or relevant field;
  • MBA in Marketing a plus;
  • Proven work experience as Head of Content or a Content Manager;
  • Experience with creating compelling messages for varied target demographics;
  • Audience development and subscription strategies experience a plus;
  • Valid UK driving licence.
Skills and personal attributes
  • Proven editorial skills and outstanding command of the English language;
  • A strong understanding of how to create content that draws an audience and how to tell a story using words, images and audio;
  • Skill at both long-form content creation and real-time (immediate) content creation and distribution strategies and tactics;
  • Clear articulation of the business goal behind the creation of a piece (or series) of content;
  • Project management skills to manage editorial schedules and deadlines within ongoing campaigns;
  • Expertise in all major business software applications, e.g. Adobe Creative Suite, MS Office, etc;
  • Basic technical understanding of HTML and web publishing, etc;
  • Fluency in web analytics tools, social media marketing applications, and leading social media monitoring platforms;
  • A willingness to embrace change and adapt strategies on the fly; 
  • Great powers of persuasion and presentation;
  • Ability to screen sales pitches and look for the relevant brand and customer story;
  • Incredible people skills;
  • Excellent negotiator and mediator.
Rewards and benefits
  • Employer pension scheme

This role is part funded for twelve months by the England European Regional Development Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020. This includes coaching support from OIS for twelve months to ensure that the objectives as per the growth plan are delivered for the business.

This role is part funded for 12 months by the England European Regional Development Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020